Lapel pins are a great way to show affiliation with an organization or a cause. These small symbols of loyalty, look great and send a message as well. If you aren’t sure why lapel pins are starting to grow in popularity, we are here to help. This quick guide will give you everything you need to know.
What Are Lapel Pins?
Lapel pins, also sometimes called enamel pins, are small metal pins that have some type of decorative symbol or enamel on them. The pin itself is usually made of steel, aluminum, copper, brass, and even sometimes iron. They are often polished smooth with the recessed areas of design filled in with color or decoration.
These pins are often worn on clothing, but sometimes you might see them worn on bags, hats, or really any piece of fabric where someone wants to show off the pin. Lapel pins can come in any design. Organizations and businesses often have lapel pins created so that members or employees can show their loyalty or affiliation.
What Are Lapel Pins Used For?
There is no wrong way to use a lapel pin, and you can even have individual pins made to symbolize things that are important to you. You can think of these pins as an expression of personality, or more often, of association.
Lapel pins are a great way to share your brand with others. When you have created loyal customers or members, lapel pins can be given as little tokens of appreciation. In this sense, the pin can serve two purposes. The pin shows your appreciation for the member, and in turn, they can show their association with your brand or organization.
In its most simple form, lapel pins can be used as a marketing tool. This makes a great marketing tool because it is subtle yet effective.
What Makes Them Popular?
Lapel pins are growing in popularity because they are an affordable way of marketing your brand or organization. They are inexpensive to make and most people are delighted to receive the little gift. Because it is a subtle, small object, people are not turned off from actually using the pin and showing it off.
If you are interested in having lapel pins made for your industry or workforce, please contact us today.